A local service business that isn't found nearby
Wrong details on Mapy.cz, a half-empty Google profile and no reviews routine.
KPIs we'd agree: Listings correct and consistent · Calls and direction requests from the Google profile
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Example engagement · illustrative, not a client result
A B2B company entering the Czech market
This is an illustrative scenario, not a client result. No company is named and no results are claimed.
Situation
The company sells to businesses and is opening a Czech sales team. The site exists only in English, Czech buyers search in Czech and nothing connects the language versions. Nobody knows whether AI answers mention the company when buyers ask about its field.
Plan
- Technical SEO Sprint for the Czech version's structure and hreflang
- On-page & Content SEO to map Czech search terms to pages
- AI visibility audit to see how AI answers treat the company in Czech and English
Services used
Timeline
- Weeks 1–2 technical sprint
- Weeks 3–6 Czech keyword map and page work
- Week 7 AI visibility audit
- Then monthly, 3-month minimum
An illustration of the format, not a real client's data.
KPIs we'd agree
| KPI | How measured | Reported |
|---|---|---|
| Czech pages indexed with correct language tags | Search Console | monthly |
| Organic visits from Czechia | analytics | monthly |
| Enquiries from Czech visitors | form or call tracking | monthly |
| Mentions in tested AI answers | re-test | monthly |
Other examples
A Shoptet e-shop with thin categories
Category pages with no text and filters that create thousands of URLs.
KPIs we'd agree: Indexed category pages vs intended · Crawled filter URLs
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